During our 20+ years in business we have received a lot of customer feedback. From really excited and appreciative (such as Anthony who wrote: "I continue to be amazed and pleased with the amount of personal correspondence you give to people!"; or Mike who wrote: "The information in your book is really and truly fantastic!" or Joe who wrote: I find your service impeccable!") to well, not so pleasant (like young Brian who recently said "Thank you very much for your time. Now piss off, wankers.")
Whilst we invite, value and appreciate the feedback, we choose which ones we take note off. For example young Brian's suggestions, in response to our offer of a refund, were not taken with any regard except to wonder how he got that unhappy.
Or when young Grant told us that "You teach the squat like everyone else. Squatting should be performed the way Olympic lifters and powerlifters do it. Not like sissy spa members." (Guess I competed all those years in powerlifting like a sissy spa member!) You can guess we simply wondered what medication he may be taking.
One comment we give more attention to has been the occasional concern that some 'just want training information', and are not comfortable with our content that references other areas such as finance, business and spiritual development. Interestingly it's the financial education content that probably gets the most flak. This is worth addressing - our approach is holistic, and that is not going to change.
In fact, there will be a time in the future when more and more will attempt to imitate our approach, as they have done in the past. Those, like my friend Joey Williams, who have been around for a few decades in the industry, know who is copying who (and confirm our observations that people will criticize until they learn to imitate, then they suddenly claim originality!).
I know what it like to have training compromised by the need to go to work, to go to a second (and third job), to rush and miss meals due to work requirements, to eat crap because of time constraints, to compromise on quality of food and supplements because of lack of money.
To suggest that you train in isolation of your financial situation is simply to live in denial.
Those who develop mastery of what I teach create a life where they are able to do what is important first. For example, I know some of the coaches in the KSI Coaching program who train first and leisurely, then focus on work, as is my practice (and I am not talking about early morning workouts, which in many cases are a compromise).
It gives us great pleasure to help people create a life where they can focus on training without compromise, and without compromising their financial position.
There may never have been a more critical time to develop ones financial literacy as the sub-prime issues in the US financial sector drag the US economy down, and with it inevitably the rest of the world.
Already in the US from the sub-prime fallout, over 100,000 jobs have been lost, 246 (and growing daily) finance companies have ceased operations, losses from bad mortgage debt is expected to reach between 250-500 billion, and one in 4-5 families could be forced out of their house. And we haven't hit the bottom of this challenge yet...
Coincidentally, all this in a country that has turned weight loss into an industry. Gurus sprouting the secrets to weight loss, taking advantage of the gullibility and desire for instant gratification of the people to meet their needs of being important...whilst most nations struggle for food to eat, this country focuses on ways to counter the excess of food consumed, and the over-processing of the food. More on that another day....
So, sorry - some things are not going to change and that includes our holistic approach to training. We know at least one person appreciates that as Steffen who wrote: "It is your holism that I like best about your company!"
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